The Brief in Brief
The Brief
Stacks brought us in to help launch Agentic AI for Finance, the next evolution of their platform.
The goal was to:
- Introduce AI agents capable of understanding context, learning from outcomes, and operating with the judgment of human accountants.
- Demonstrate how Agentic AI dramatically improves finance team productivity while maintaining full auditability and control.
- Position Stacks as a market leader in intelligent finance automation, not just task-based automation.
What We Did
We partnered with the Stacks team and Eugene Amo-Dadzie, “the World’s Fastest Accountant,” to communicate the launch and impact of Agentic AI.
Product Positioning
Crafted messaging that differentiates Agentic AI from traditional copilots, emphasising intelligent precision, learning capability, and integration into existing finance workflows.
Launch Narrative
Built a story that connects speed, performance, and reliability, symbolically tied to Eugene Amo-Dadzie’s record-breaking achievements.
Go-To-Market Materials
Developed launch content highlighting productivity gains, including automation stats, control and audit features, and the platform’s ability to scale finance precision.
Strategic Framing
Positioned Agentic AI as a solution that frees finance teams to focus on analysis, decision-making, and leadership, rather than repetitive admin.
The Results
The launch positions Stacks as a transformative platform in finance operations:
- Demo's booked out for 6 weeks straight after launch.
- Full auditability and control embedded in every step.
- Enables finance teams to operate faster, smarter, and with greater insight.
Agentic AI doesn’t just automate tasks — it empowers finance teams to work with precision and intelligence, driving measurable business results and redefining how accounting operates in a modern, fast-moving environment.
